Genesis is formulated to provide nutritional excellence. The direction we gave our nutritionist was simple. "Formulate the best, most nutritious diets possible. No restrictions, and no cutting corners."

The manufacturing process is a critical component of a truly ultra premium food. In producing Genesis, we adhere to extracting and consistent standards of quality control.

All our Genesis products are formulated to provide your pet with exceptional nutrition, and with outstanding flavour. Feeding Genesis along with your loving care is all your friend needs for a healthy and happy life.

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